ZOOM Media, a provider of digital media solutions for fitness facilities, has announced the official launch of its new proprietary wellness content channel livegood.
This move aims to transform the gym experience by offering an engaging GymTV channel designed to inform, entertain and motivate gym goers in the most compelling way.
Zoom Media’s Ferne Langford said: “Our extensive history in this space has taught us that there is no one size fits all solution when it comes to brand and experience, and as such we have developed this channel to offer the flexibility in programming as required by operators.
“Our expansion into Germany marks a significant milestone in our journey, and we’re excited to bring this innovative gym experience to even more operators and fitness enthusiasts across Europe.”
Created from the ground up, Zoom has used it’s many years’ experience to hone and understand what members and gym operators want.
The objectives of livegood. are clear: to provide gym operators with an alternative to traditional music TV channels, which can be costly and problematic with licensing, and deliver a captivating solution that serves as more than just adverts and wallpaper.
Launching initially in the UK and Germany, with plans to expand into other European countries throughout the year, the livegood. gym channel offers 10 hours of regularly updated seasonal and unique content. Managed remotely by cutting-edge technology, the channel ensures minimal repetition of content, delivering a fresh experience with every workout.
livegood. is offered as part of Zoom Media’s GymTV package, enabling operators to generate revenue through paid advertising while also broadcasting their own marketing messages to cross-sell within the gym environment, advertise events, personal training sessions, and classes.