PURE Energy Music has announced the appointment of Ivan Stevenson as non-executive chairman.
This strategic addition comes as the company accelerates its growth, fuelled by investment and a strong commitment to expanding its presence in the fitness and technology sectors.
With a wealth of experience in scaling technology-driven businesses, Ivan brings unparalleled expertise in growth strategy, sales expansion and digital transformation.
He said: “I’m incredibly excited to join Pure Energy Music at such a dynamic stage in its journey. The team’s passion for innovation, their deep understanding of the fitness industry, and their ambitious growth plans make this a truly exciting opportunity.
“Having spent years working at the intersection of fitness and technology, I see huge potential for Pure Energy Music to further disrupt the space and drive real value for fitness professionals.
“I look forward to working with the team to scale the business, expand our reach, and continue delivering cutting-edge music solutions that empower the fitness industry.”
Having previously played a key role at Xplor, Ivan has extensive knowledge of the fitness and technology landscape, including scaling and successfully selling businesses in the space. His appointment will provide crucial guidance as Pure Energy Music continues to innovate and expand.
As non-executive chairman, Ivan will provide invaluable, impartial leadership, ensuring Pure Energy Music stays agile, focused, and primed for sustainable growth.