Gladstone appoints Endurance Zone to revolutionise member engagement

GLADSTONE Ltd, a leading leisure management solution provider for gyms, universities, and health clubs, has announced a strategic partnership with Endurance Zone, a global provider of reward and engagement solutions built for the sports, fitness, and health sector.

This innovative collaboration aims to enhance member engagement and loyalty by introducing an exciting new rewards feature within Gladstone’s software platform.

With a vast network of over 500 health and leisure operators serving more than eight million users, Gladstone plays a pivotal role in the success of the UK’s leisure industry.

This new feature, powered by Endurance Zone, is set to transform how operators reward their members with a plethora of sports, fitness, and health-related offers. The primary objective of this partnership is to drive member engagement and retention, ultimately benefiting both Gladstone’s operators and their members.

The forthcoming rollout of this feature, planned in the coming months, will offer members the opportunity to save on a diverse range of brands and products, including fitness gear, nutrition items, and a wide array of other rewards that reduce costs associated with a healthy lifestyle.

This three-year partnership will enable Gladstone’s operators to leverage Endurance Zone’s rewards and technology to enrich the member experience, further solidifying their positions as leaders in the UK leisure industry.

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