ANYTIME Fitness UK has announced the appointment of Ian Roberts as managing director.
Ian assumed the role in November, and brings more than 20 years of franchising experience to the business; his most recent role prior to joining Anytime Fitness UK was managing director for Asian food franchise brand KellyDeli.
A leader with a track record in business management and international franchise development, spanning Northern, Central and Eastern Europe, Nordics and Africa, Ian led the franchise development and growth strategy at KellyDeli, a £70m turnover business operating a network of 150+ franchisees.
He said: “It’s a huge honour to become managing director of Anytime Fitness UK, a business I have long admired and respected.
“The brand has an enviable reputation as the global leader in fitness franchising, delivering an incredibly strong business proposition for our franchisees, and market leading experience for our members.
“I have inherited a great team and have thoroughly enjoyed the last three months working with everyone. I look forward to continuing to build on the recent track record of tremendous success and growth in the UK and Ireland markets.”
Prior to joining KellyDeli, Ian was regional director for global car rental company Avis Budget Group, and international franchise development consultant with Godiva Chocolatier.